Carphone Warehouse

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Carphone Warehouse specialises in combining hardware, connections and services, evolving its store format to incorporate a wider range of products and services that make people’s lives better through technology.

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network

Challenge

Carphone Warehouse’s campaign objectives was to Increase monthly online orders and sales, build brand awareness across Google, Yahoo and MSN, increase ranking on natural listing for key search terms.

Solution

Implement SEO strategy for CPW to list in the top organic listing position for primary keywords. Deliver PPC campaign to challenge competitors and engage consumers.

Results

CPW listed 1st On Google, Yahoo and MSN for the man term ‘mobile phones’ and over 50 key variations.

37% more orders

CPS down 45%

572% ROI

From The Client

“An exceptional level of digital marketing knowledge and professionalism, delivering to each KPI, goal and metric.”

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