Integrated Marketing Roadmap Plans
BASIC
It's not always about getting visitors to your site, but about getting the right kind of visitors. The usefulness of this intelligence cannot be overstated. With keyword research you can predict shifts in demand, respond to changing market conditions, and produce the products, services, and content that web searchers are actively seeking. In the history of marketing, there has never been such a low barrier to entry in understanding the motivations of consumers in virtually any niche.
STANDARD
Keyword research is the first step in the SEO copy writing process and an essential part of any SEO strategy. Before you write your website content you need to think about which search terms you want to be found for, and this means getting inside people’s heads to find out which words they use when searching. Then you can use these exact terms in your content so that you start ranking for them. This is keyword research and this ultimate guide will take you through the many steps involved.
ENTERPRISE
It's not always about getting visitors to your site, but about getting the right kind of visitors. The usefulness of this intelligence cannot be overstated. With keyword research you can predict shifts in demand, respond to changing market conditions, and produce the products, services, and content that web searchers are actively seeking. In the history of marketing, there has never been such a low barrier to entry in understanding the motivations of consumers in virtually any niche